Revenue Model

HexaDAO is built on a transparent, subscription-based SaaS model. Unlike many Web3 projects that rely on speculative token issuance or unpredictable community grants, HexaDAO generates revenue through fiat-denominated recurring subscriptions. This model provides stability, predictability, and scalability—qualities that enterprise and institutional customers expect.


Pricing Tiers

HexaDAO’s pricing structure is intentionally simple and accessible, designed to match the diverse needs of the DAO ecosystem:

  • Basic (Free):

    • Public dashboards and limited access to governance data.

    • Designed to onboard users quickly and demonstrate the platform’s value.

  • Pro (€29/month or €290/year):

    • Advanced analytics, AI-powered conversational queries, and team-level access.

    • Targeted at active governance delegates, DAO operators, and mid-sized organizations.

  • Premium (€99/month or €990/year):

    • Full enterprise intelligence suite: unlimited AI queries, advanced KPIs, risk diagnostics, and priority ingestion.

    • Designed for large DAOs, institutional investors, and enterprises requiring compliance-ready intelligence.


Recurring Revenue (ARR) Model

The subscription approach ensures that HexaDAO builds a base of predictable monthly recurring revenue (MRR) and annual recurring revenue (ARR).

  • Scalability: With thousands of DAOs worldwide, even modest adoption of Pro and Premium tiers creates significant ARR potential.

  • Funnel Effect: The Basic tier functions as a low-friction entry point, funneling users into higher-value Pro and Premium subscriptions.

  • Enterprise Stickiness: Premium customers benefit from compliance-ready reports and integrations, making HexaDAO an embedded part of their governance workflow—reducing churn and increasing lifetime value.


Revenue Forecast (High-Level)

  • Short-Term (Year 1–2): Capture early adopters (DAO operators, delegates, researchers) with Pro subscriptions, establishing baseline recurring revenue.

  • Medium-Term (Year 3): Expand into institutional investors and enterprises, shifting revenue mix toward Premium ARR.

  • Long-Term (Year 4–5): Establish HexaDAO as the default intelligence layer for DAO governance, targeting multi-million ARR and positioning for strategic acquisition.


Why Subscription in Fiat?

  • Stability: Protects HexaDAO from the volatility of token markets.

  • Accessibility: Lowers adoption barriers for enterprises and institutions who operate in fiat.

  • Sustainability: Creates a clear business case for growth, independent of speculative cycles in Web3.


In summary, HexaDAO’s revenue model is simple, scalable, and sustainable: a fiat-based subscription service that grows in lockstep with DAO adoption and enterprise demand for governance intelligence.

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